Avaaz is an online site that started operating in January 2007, and it has been promoting global activism. It is based in the United States and focuses on issues like animal rights, poverty, conflict, human rights and climate change. A newspaper based in the United Kingdom called “The Guardian” is considering Avaaz as the most powerful and largest online activist network in the world. The name of the site chosen is a transliteration from a Persian term that means “voice.” It is a term incorporated at different modern lexicons. Avaaz is an organization that was established by Res Publica.

Res Publica is a community containing public sector professionals that are dedicated to deliberate democracy, civic virtue and promoting good governance. The other organization that co-founded Avaaz is MoveOn.org. This organization is a non-profit American based advocating the progressive public policy. It also had support from the Service Employees Union, and it was a founding partner. Some individuals also participated in the establishment of Avaaz who include Tom Pravda, Ricken Patel, Tom Perriello, Eli Pariser, David Madden, Andrea Woodhouse and Jeremy Heimans. The board is consisting of Ricken Patel as the president, Sam Barrat, and Ian Bassin.

The president and Chief Executive Officer of Avaaz, Ricken Patel is a Canadian-British origin. He attended Balliol College, the University of Oxford to study politics, philosophy, and economics. Patel later received his Masters from the University of Harvard in Public Policy. He started his career early working for International Crisis Group worldwide, including Sudan, Afghanistan, Liberia and Sierra Leon. Patel is a man with capabilities of bringing rebel forces on the table for negotiation, monitoring elections, restoring public faith, especially in corrupted political systems. After he went back to the United States, he volunteered to work at MoveOn.org, and he garnered the necessary skills in using online activism tools.